Challenge.

Create a landing page and an email campaign that speak directly to people dreaming of owning a log home, and include a clear call‑to‑action with a customer‑info form.

Solution.

Using the brand’s established elements, we incorporated details that evoke classic log‑cabin living—logs, pine, and cozy textiles. An earthy color palette creates a warm, inviting tone, while lifestyle imagery highlights the comfort and benefits of rustic cabin life.